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Connecting across generations- creating Indian Brands: proceedings of the 33rd National Management Convention of All India Management Association

by All India Management Association

Series: 33rd National Management Convention Published by : AIMA in association With Excel Multimedia ( New Delhi)

Subject(s): All India Management Association | Indian Brands | Proceedings of the 33rd National Management Convention of All India Management Association | Branding | Brands | Connecting across generations- creating Indian Brands

Year: 2007

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