Mind your x's and y's :
by Johnson, Lisa,
Additional authors:
Hanson, Cheri.
Published by :
Free Press,
(New York :)
Physical details: viii, 277 p. ; 24 cm.
ISBN:9780743277501.
Subject(s):
Young adult consumers.
|
Marketing.
|
Generation X
--
Attitudes.
|
Generation Y
--
Attitudes.
Year: 2006
Online resources:
Item type | Current location | Call number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|
Books | Pearl Academy Delhi General Stacks | 658.8342 JOH (Browse shelf) | Available | 25.00 USD | NA7900 |
Includes bibliographic references (p. 251-259) and index.
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