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Creative strategies : idea management for marketing, advertising, media and design / by Pricken, Mario. Publication: London ; | New York : Thames & Hudson, 2010 . 311 p. : , Originally published in German under title: Clou : strategisches Ideenmanagement in Marketing, Werbung, Medien & Design. Mainz : Schmidt, 2009. 27 cm. Date: 2010 Availability: Items available: Pearl Academy Delhi Processing Center [659.112 PRI] (1),
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Creative advertising: ideas and techniques from the world's best campaigns. by Pricken, Mario. Publication: London Thames and Hudson 2008 . 255p. Date: 2008 Availability: No items available:
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Creative advertising: ideas and techniques from the world's best campaigns. by Pricken, Mario. Publication: London Thames and Hudson 2008 . 255p. Date: 2008 Availability: Items available: Pearl Academy Jaipur [659.1 PRI] (1),
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